Why Team Building Matters More Than You Think : The Psychology and Science Behind It
- Hensen Hy
- Jul 17
- 3 min read
Updated: Jul 18
Why should we do Team Building? On the surface, Team Building might appear as boring icebreaker activities, forced fun or perhaps a getaway from work, so why does team building matter? In reality, team building is highly beneficial as it is one of the most effective ways to improve staff communicate, motivation and performance. And no - I’m not just making that up, there’s real numbers, science and psychology backing this up. Here’s why team building is so important for companies in Taipei to Kaohsiung:
Psychology Shows Why Team Building Matters
In the 1950s, scientific researchers conducted a study involving two groups at a summer camp. At first, they didn’t get along and overnight, they became bitter rivals.
But they soon faced a bigger problem, a broken water system which required the participation of both teams to fix. However, something changed. Their hostility turned into cooperation and former enemies became great teammates.
Researchers labeled this as a “Superordinate Goal” a shared objective that unites people, even those who were once in conflict.
This exact psychological principle is the reason why team building is so important for us at Wordshare Events in Taipei. There’s so much more to it than just creative games. Team building is important because it creates a space for people to connect through struggle, celebrate small wins, and build real trust.
Team Building Workshops Have Benefits
According to various sources such as Teamland.com and Teambuilding.com, their collected data speaks for itself:
63% of leaders say team building events improves employee engagement and staff motivation
79% of employees feel more connected after a team-building activity
54% of workers say they’re more likely to stay at a company that offers team building
Socializing between coworkers boosts communication by 50%
Companies with engaged employees see 22% higher profitability
100% of clients at Teambuilding.TW feel more inclined to repeat teambuilding sessions
As a prominent HR Director in Tai Chung explains, “Based on the facts, companies that don’t invest in team building are missing out on benefits. Additionally, they risk losing employee engagement, facing higher turnover, and watching their own employees struggle with communication and trust.”
Teams are like muscles — if you don’t train regularly, it starts to weaken. Team building Taiwan helps teams stay in shape, because team building events matter.
Teamwork Isn’t Intuitive — It Has to Be Taught
Science shows even high performers can fall short without team synergy. For example, In 2003, the Los Angeles Lakers had one of the most talented rosters in NBA history — including superstars Shaquille O’Neal and Kobe Bryant. But behind the scenes, there were personality clashes, poor communication, and an ongoing feud between the two stars.
The result? Despite all that talent, the team fell apart. The Lakers lost the championship, not because of skill, but because they had no team chemistry.
Teams can’t benefit only from great individuals. At Teambuilding Taiwan we believe without shared goals and mutual trust, even the greatest of all time can underperform. This once again emphasizes why Team Building events matters so much. The psychology behind team building isn’t just textbook “team work,” it's about creating the right conditions to unlock a team's full potential.
Why Team Building Is Important in 2025
In this digital age, it’s very easy to feel isolated and alone. Today’s teams are a lot more cross cultural, hybrid and more remote than ever. This makes team building more important than ever. Sharing the same office isn’t enough, they must also share the same mission.
Whether it’s through music, building a race car, or even surviving a zombie attack, staff motivating team building proves beneficial. It gives people a reason to care about each other — and that matters in the way they work.
Want better company performance? Don’t just hire smarter — Team Building Matters.
Want to Make a Difference For Your Team?
Knowing the importance of team building is great, but investing in your team is even better. At Teambuilding.tw, our event managers specialize in science-backed, custom built events that show real benefits, all over Taiwan.
Contact us about your next team building event whether it's a musical team building workshop or a company retreat in Taiwan – and how we can make it matter.
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